Happy Saturday Smashi Business Readers!☀️

We’ve got exciting news lined up for you today! From LIV Golf’s big partnership to Sharjah’s sustainable developments and Emaar’s potential stake sale in India, here’s everything you need to know. 🌟

Read on for more details 👇️ 

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📰 FOX Sports and LIV Golf: Multi-Year Media Rights Agreement

📰 What is it about?

• LIV Golf has partnered with FOX Sports for a multi-year media rights agreement. Starting February 2025, FOX will broadcast LIV Golf League’s 14-tournament global schedule, featuring top players like Jon Rahm, Dustin Johnson, and Brooks Koepka.

💡 Why it matters?

• This marks a huge milestone for LIV Golf, bringing its tournaments to a wider audience through one of the biggest sports networks globally.

🔜 What’s next?

• Expect innovative coverage with LIV’s tech-driven features like live leaderboards, drone footage, and the “Any Shot, Any Time” experience on the LIV Golf+ app.

Markets

🌳 Sharjah’s Dh3.5B ‘Green River’ Real Estate Project

📰 What is it about?

• Sharjah is set to build the GCC’s longest ‘green river’ as part of the Al Tay Hills project. This 6-million-square-foot community will feature 1,100 townhouses and villas, plus 11 km of walking and cycling paths.

💡 Why it matters?

• The project boosts Sharjah’s appeal as a sustainable and investor-friendly real estate market, aligning with the UAE’s vision for greener living spaces.

🔜 What’s next?

Phase one of Al Tay Hills is expected to be completed by Q1 2028, with properties starting from AED1.8 million.

💭Quote of the day:

"If you don't like the road you're walking, start paving another one." — Dolly Parton 🤞 

🏗️ Emaar in Talks to Sell Stake in Indian Unit

📰 What is it about?

• Dubai’s Emaar Properties confirmed discussions with companies, including Adani Group, for selling a stake in its Indian subsidiary. Reports suggest the deal could be worth $462M–$578M.

💡 Why it matters?

• This move could reshape Emaar’s presence in India and solidify its position as a major player in the global real estate market.

🔜 What’s next?

• The deal’s valuation and terms are still under discussion. Stay tuned for updates as Emaar potentially reshuffles its international portfolio.

🔍In other news…

1. Elon Musk’s Tesla Gears Up for Saudi Arabia Launch in 2025.

2. Lyvely, the innovative platform empowering content creators to monetise their products and services, has partnered with UAE-based fintech company Mamo.

3. DMCC and REIT Development have unveiled plans for the groundbreaking ‘Crypto Tower’, a 17-storey project in Dubai’s Jumeirah Lakes Towers.

4. The Adani Group is reportedly in advanced negotiations to acquire a majority stake in Emaar India.

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Here’s to a productive week ahead! 💪

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