• Smashi Business
  • Posts
  • ✈️ Emirates CFO Pulls the Plug on Strategy Overhaul: "We’ve Changed Course"

✈️ Emirates CFO Pulls the Plug on Strategy Overhaul: "We’ve Changed Course"

Monday, November 25, 2024

👋 Good morning, Smashi Business Readers!

Today’s updates bring you a mix of business, media, and aviation news. From a Lebanese businessman shaping Nigeria's auto industry to Dow Jones expanding in Qatar, here’s your must-know news roundup. 📰

Let’s get into the details! 👇

But before that: You can join our Whatsapp channel too to receive updates from the business world.

🏍️ Lebanese-American Businessman Dominates Nigeria’s Motorcycle Market!

📰 What is it about?

  • Tony Boulos, a Lebanese-American businessman, heads Boulos Enterprises and Scoa Motors, holding a near-monopoly in Nigeria's motorcycle market. He’s also gaining political influence through his involvement in Donald Trump’s Arab-American outreach.

💡 Why it matters?

  • Boulos’ business success highlights the growing Lebanese diaspora's economic impact in Africa, while his political work underscores shifting dynamics within Arab-American communities.

🔜 What’s next?

  • With Nigeria's growing population, Boulos' influence in the automotive sector and politics is likely to expand further.

📈 Markets

🔼 EGX 30

30,397.22

-0.7%

🔽 DFMSI

2,784.91

+10.983%

🔼 ADX

9,231.65

-0.877%

🔼 Tadawul

11,864.90

+0.21%

Smashi Sports Renews Sponsorship of the UAE National Basketball Team for Second Consecutive Year

Smashi Sports, a sub-brand of Smashi TV under Augustus Media, has renewed its sponsorship of the UAE National Basketball Team for a second year. The collaboration highlights Smashi's dedication to promoting regional sports as the team prepares for the FIBA Asia Cup 2025 Qualifiers in Saudi Arabia.

As the official digital partner of the UAE Basketball Federation, Smashi Sports broadcasts local league games using advanced AI-powered cameras across 15 sports clubs. With 59.8 million social impressions and over 1.46 million followers, Smashi is transforming MENA sports broadcasting, fostering community engagement, and celebrating regional athletes.

🌍 The Wall Street Journal Heads to Qatar!

📰 What is it about?

  • Dow Jones, the publisher of The Wall Street Journal, announced plans to open an office in Qatar by 2025. The office will host the annual WSJ Tech Live conference in Doha for the next five years.

💡 Why it matters?

  • This move underscores the Middle East's growing influence in the global media and tech industries, strengthening Qatar’s position as a media hub.

🔜 What’s next?

  • Expect increased coverage of MENA tech trends and deeper connections between global media and the region.

💭Quote of the day
"The only place where success comes before work is in the dictionary." - Many 

✈️ Emirates Scraps Strategic Restructuring Plan

📰 What is it about?

  • Emirates CFO Michael Doersam announced the sudden cancellation of a planned "strategic center" to streamline HR, finance, IT, and legal functions. The decision followed internal resistance within the company.

💡 Why it matters?

  • The reversal sheds light on internal leadership tensions at Emirates, a key player in global aviation. It also raises questions about the future of the airline's leadership as President Tim Clark approaches retirement.

🔜 What’s next?

  • Industry observers will keep an eye on leadership changes and Emirates' strategy moving forward.

🔍In other news…

  1. Jaguar Faces Backlash Over Rebrand Ad Lacking Focus on Cars

  2. Jana Medical’s landmark IPO on the Saudi Stock Exchange’s Nomu Parallel Market has seen a remarkable 150.4% oversubscription.

  3. Abdullah Alswaha, Saudi Minister of Communications and Information Technology, and Snapchat CEO Evan Spiegel celebrate the opening of Snapchat’s regional HQ in Saudi Arabia by taking a snap together.

  4. "The Final Pitch" a popular business reality TV series, is expanding to the Middle East with its first edition in Dubai.

The Latest from the Smashi Business Studio

👋 Hello, That’s Me - Your Content Buddy

What is Odeum?

Odeum is Augustus Media’s innovative in-house content studio, where creativity meets data-driven insights to produce compelling new media formats. Specializing in connecting brands with communities and culture, Odeum offers a range of services tailored to your needs.

Why Do Brands Need a Content Strategy?

An authentic story is key to connect with audiences on a personal level. That’s why a well-crafted social content strategy helps brands resonate with the internet generation and earn their trust. Odeum excels in modern content creation, offering expertise in social media management and access to fully equipped studios.

How Can You Get Started?

If you’re a brand with a vision, contact us here, and our team will get in touch to help you bring your ideas to life.

Were you forwarded this email? Subscribe here